Adam MacKenzie, BFA CGD
President / Creative Director
Adam is a multi-award winning graphic designer with over 15 years professional experience working with private, commercial and corporate clients across Canada. He has extensive experience in brand development and design, marketing and communications, environmental graphics, interpretive exhibit design and wayfinding. Adam has developed a reputation for personal service with attention to detail and quality, taking a project through from strategy to a finished designed product working with clients through the entire creative process. Adam’s design strategies have consistently helped clients communicate their key messages through multiple media channels in various industry sectors including transportation, tourism, technology, life sciences, education, financial, health, real estate, and retail sectors. Adam also teaches foundation and design at NSCAD University and is a member of the Society of Graphic Designers of Canada.
Vish Purgass, BA Hons Graphic Communication
Digital Art Director
A multi-disciplinary designer, with over 10 years industry experience, Vish has deep understanding of creative processes, brands and marketing within digital media. He has worked across a broad range of digital and non-digital projects, from website, microsite and interactive UI design / art direction, online advertising and animation to graphic design and identity design. Hailing from the UK, Vish has worked in the offices of global ad agencies as well as small boutique studios in the UK, Canada, and extensively in New Zealand, including Ogilvy One, TBWA, Colenso BBDO, and Aim Proximity. Some of his clients include: Bell Aliant, Lord of the Rings Online, Air New Zealand, VISA, Hyundai, Hilton, Heineken, Grant Thornton, The Royal Air Force, Avis and Vodafone. Vish’s approach to design is conceptual thinking, innovation, originality and above all, to have fun while producing highly creative designs.
Tara Carter, BA CMT
Senior Brand Strategist / Researcher / Writer
An experienced researcher, writer and Certified Museum Technologist, Tara has a strong understanding of communications and has worked on various museum, interpretive and graphic design projects throughout the Atlantic Provinces over the past 18 years. She has also worked as a researcher and video production assistant, as well as an acting assistant museum curator. Tara’s experience includes working with design studios that specialize in the development, design and production of interpretive exhibits and communications materials. She provides research, writing and editing, content review, specifications development and project co-ordination for our clients.
A creative designer and accomplished seamstress, Irina Barinova creates simple, colourful, and versatile fashions that all women will want to wear, anytime, anywhere. Growing up in Siberia in the Soviet Union (Russia today), Irina was making clothes for herself and her family by age 11. Her work in Moscow’s cosmetic industry, for 8 years, took her around the globe, where art, architecture, and the colours of Italy, France, Spain and Dubai were a constant inspiration to her. While Irina continues to draw on her love of designers such as Marc Jacobs, Valentino, and Emilio Pucci, she is equally inspired by her adopted home of Nova Scotia. Its simple pace of life and natural beauty bring new ideas to her daily. Irina also draws from her love of colour, fabric and patterns, as well as the small things : blooming magnolias, a day at the beach, and the simple beauty of a sand dollar. From all this, Irina creates her one-of-a-kind designs, which she considers as art pieces that are as individual and unique as the women and girls who wear them.
Christine brings over 30 years of accounting and financial experience to Sperry Design. She manages and keeps an efficient rein on our office operations and a clear picture on all project financials as well as administrative and financial management of daily operations. Her experience and due diligence in project management helps to ensure the successful and cost-effective delivery of our clients’ projects, on time and on budget.